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The Public Relations Professional through the lens of cinema - Lucas Sant'Ana Nunes

Name: The Public Relations Professional through the lens of cinema - Lucas Sant'Ana Nunes
Brand: KS OmniScriptum Publishing
Availability: InStock

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The aim of this study is to see how media representations that portray professional Identity and Alterity are constructed, specifically in the area of Public Relations, through the processes of meaning production linked to film production. As we know, the media plays a fundamental role in shaping opinions and worldviews, making important contributions to the way professionals are represented, identified and socially located, which can have positive or negative consequences for this professional field. Thus, there is a need to unveil these visions of the public relations professional, allowing us to see how they are perceived in society and what identity strategies they have adopted to assert themselves as an activity and profession.

EAN: 9786208241704

Producent

KS OmniScriptum Publishing

Kod produktu

261GZA03527KS

Rok wydania

2024

Strony

100

Oprawa

Miekka

Format

15.2x22.9cm