Digital Heartwork - Marbun Saortua

Name: Digital Heartwork - Marbun Saortua
Brand: KS OmniScriptum Publishing
Availability: InStock

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This book delves into the transformative role of digital strategies in higher education marketing, community engagement, and content delivery, tailored for professionals navigating the digital complexities in education. It examines digital marketing's evolution, emphasizes authentic connections, and explores using video and digital assets to enrich learning experiences. Highlighting the importance of humanizing digital interactions, it offers strategies for building community among students, alumni, and staff, shifting from traditional marketing to a community-focused, purpose-driven approach. With examples like Columbia Business School's initiatives, it provides a roadmap for using technology to achieve enrollment objectives, boost online visibility, and enhance educational outcomes. "Digital Heartwork" champions heart-driven digital strategies as vital for success, equipping readers with the insights to inspire change and progress in the digital era.

EAN: 9786207486885

Producent

KS OmniScriptum Publishing

Kod produktu

631GQB03527KS

Rok wydania

2024

Elementy

364

Oprawa

Miekka

Format

15.2x22.9cm