Prosocial Theories in Business Communication Education - Dean Terrance S.

Expanding our knowledge of civility is a valuable contribution to the benefit of humanity (Olson et al., 2018). Crucial conversations and the classical duty and virtue of civility in our interpersonal communications are more critical than ever. With this, a cacophony of voices hails the need for greater civility From the highest levels of international and national diplomacy to dyadic professional and personal conversations, communicating with a genuine duty of care and respect is a behavior that requires reinforcement. From situational to philosophical, rhetorical, and organizational perspectives, evidence suggests that teaching prosocial approaches to civility in baccalaureate level Business Communication courses will lead to more significant and more meaningful organizational dyadic engagement for more prosperous outcomes, fiscally and emotionally