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Sustainable and Innovative Entrepreneurship Development in Nigeria - Mathew OJELADE

Name: Sustainable and Innovative Entrepreneurship Development in Nigeria - Mathew OJELADE
Brand: KS OmniScriptum Publishing
Availability: InStock

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14 dni na łatwy zwrot

Bezpieczne zakupy

This research examined the effect of innovation strategy on sustainable entrepreneurship development of food and beverage firms in the Ibadan metropolis, Oyo state, Nigeria. The predictors identified to capture innovation strategy are quality service delivery, branding and technological innovations. The Survey research design was employed. All the registered food and beverage firms in the Ibadan metropolis according to NGdirectory, 2020 were considered while the staff of the four (4) firms was purposively selected as respondents for this study because of their large branch network.

EAN: 9786207466160

Producent

KS OmniScriptum Publishing

Kod produktu

680GSR03527KS

Rok wydania

2024

Strony

Oprawa

Miekka

Format

15.2x22.9cm

Język