Marketing Is King - Ali Pervez

Advance Praise for Marketing is King!T ""Marketing is King is really a lesson to us all on how marketing can be applied to improve our lives. Ali does a brilliant job of breaking it down into simple language we can all understand. I congratulate Ali on an outstanding piece of work."" -Dr. Denis Waitley, Author of Seeds of Greatness ""Of all the marketing books I have read, I find Ali's approach refreshing, remarkably simple, and down to earth. It's a great book that shows how we can all benefit from marketing."" -Howard Stephen Berg, The World's Fastest Reader, Attested by Guinness Book of Records, www.mrreader.com ""Ali's 19 characteristics of top salespeople are bang on the mark! The book is also outstanding in terms of clarifying the relationship between sales and marketing. A must-read for all professional sales folks! I love it, and I am sure you will, too."" -Joe Girard, The World's Greatest Salesperson, Attested by Guinness Book of Records, www.joegirard.com ""Ali's enthusiasm and understanding of how marketing can drive favorable results, both personally and in a business environment, is a rare gift. His concepts can be applied in any number of real-world situations, which makes his book an outstanding contribution to the field of marketing."" -William J. Biedenharn, President of Mead Westvaco, Packaging Systems Division