The Clock That Had No Hands; And Nineteen Other Essays About Advertising - Herbert Kaufman

Unlock the secrets of timeless advertising wisdom with "The Clock that Had no Hands; And Nineteen Other Essays About Advertising" by Herbert Kaufman. This captivating collection, once lost to time, is now reborn, thanks to Alpha Editions. Out of print for decades, this restored masterpiece is not just a reprint it's a collector's item and a cultural treasure, ready to inspire today's and future generations. Dive into Kaufman's brilliant insights, where each essay unravels the art and science of advertising with wit and wisdom. Discover the enduring principles that have shaped the industry and continue to resonate in our modern world. From the power of persuasion to the magic of storytelling, Kaufman's essays are a beacon for both casual readers and classic literature enthusiasts. This beautifully restored edition is more than a book; it's a journey into the heart of creativity and innovation. Whether you're a marketing aficionado or a lover of classic prose, this volume promises to enlighten, engage, and entertain. Don't miss your chance to own a piece of literary history that speaks to the soul of advertising and the art of communication.

EAN: 9789368395485